The University of Southampton

Southampton Alum's business now live on CrowdCube (for Southampton only!)

Published: 13 September 2013

James Pursey graduated from the University of Southampton in 2011 with a BEng in Electronic Engineering. Since then James has founded his own business - which is now live on Crowdcube for Southampton students and alumni exclusively for a limited time.

Sorted solves a very real problem for people too busy to find time to do particular tasks and for people who are looking to earn some extra money in these tough times. Sorted already has over 20,000 users, and has been featured by TechCrunch, BBC Radio and the London Evening Standard.

The company is now seeking £100,000 of investment, having previously raised £170,000 over multiple rounds. "This investment will enable us to expand the team by hiring a full time developer and iterating faster than ever before," says James. The investment will also enable Sorted to generate and grow revenues.

Sorted is currently live on the Crowdcube website and only available to students and alumni of the University of Southampton. "During my time at the University of Southampton I met some great people and built the business skills that have allowed me to get this far," says James, who was President of Fish on Toast, the University's society for student entrepreneurs. He is hoping that many current and former members of the University will be part of the next step in Sorted's journey.

The pitch for investment can be found at:

James adds: "It's important to point out that Crowdcube won't take anything from your bank account until/unless the pitch is fully funded and all legals are done. The pitch runs for a maximum of 60 days. If you can invest that's awesome and thank you so much for your support, but whether you part with some of your hard-earned cash or not, it would be very useful if you could share the campaign across your own Facebook/Twitter/LinkedIn/Blog/Email contacts once we go live to all investors on the Crowdcube platform in a few days time."

Students and alumni can sign up as a potential investor at Sorted or email James at

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